Dr. Richard S. Lytle
President & Chief Executive Officer
Dr. Richard S. Lytle currently serves as President and Chief Executive Officer of CEO Forum, Inc. Additionally, he serves on the business faculty at Abilene Christian University as Director of the Lytle Center for Leadership and Faith Development in the College of Business Administration after having served as dean of the College from 1999-2016. He served as one of only 7 deans in the school’s 75-year history and has been a member of the Abilene Christian University faculty since 1991.
Education and Teaching
Lytle holds a B.B.A. from Harding University, an M.B.A. from Oklahoma State University and a Ph.D. in Marketing from Arizona State University. He has been a participant in Harvard University’s Institute for Management and Leadership in Education, the Babson College Fellows Program for Entrepreneurship Educators and the University of Michigan’s Cycle of Leadership Executive Education Institute. For more than a decade, Lytle has taught undergraduate and graduate courses in marketing, strategy and leadership. Additionally, he has studied abroad numerous times in Asia, Europe and Central America.
Professional Consulting Pursuits & Board Service
Before joining ACU, Rick worked professionally for Volkswagen of America, Inc., in Troy, Michigan and Tenneco and Amoco Oil Production Companies in Denver, Colorado. Additionally, he served as Finance Supervisor, Buick-Oldsmobile-Cadillac, EDS in Sterling Heights, Michigan. He has consulted widely, conducting research around his work in organizational strategy, service culture and customer satisfaction. Major clients include Audi of America, Bank of America, Caterpillar, Encompass Home Health, First Financial Bancshares, H.E.B., Lauren Engineers & Constructors, St. Vincent’s Hospital System (Indiana), Sparrow Hospital (Michigan), Unity Health Center (Oklahoma) and Volkswagen. Rick serves on the board of Focus on the Family and is Chair of the Strategic Planning Committee. He also serves on the boards of CEO Forum, Inc. and Hallal Ministries.