Our Team

Richard S. Lytle, Ph.D.

President & Chief Executive Officer

Dr. Richard S. Lytle currently serves as President and Chief Executive Officer of CEO Forum, Inc. Additionally, he serves on the business faculty at Abilene Christian University as Director of the Lytle Center for Leadership and Faith Development in the College of Business Administration after having served as dean of the College from 1999-2016. He served as one of only 7 deans in the school’s 75-year history and has been a member of the Abilene Christian University faculty since 1991.

Education and Teaching

Lytle holds a B.B.A. from Harding University, an M.B.A. from Oklahoma State University and a Ph.D. in Marketing from Arizona State University. He has been a participant in Harvard University’s Institute for Management and Leadership in Education, the Babson College Fellows Program for Entrepreneurship Educators and the University of Michigan’s Cycle of Leadership Executive Education Institute. For more than a decade, Lytle has taught undergraduate and graduate courses in marketing, strategy and leadership. Additionally, he has studied abroad numerous times in Asia, Europe and Central America.

Recognition

Lytle has received the College of Business Administration Outstanding Teacher of the Year award multiple times and has been the recipient of the ACU Board of Trustees Outstanding University Professor award. He has developed and/or led innovative and intensive faith-based programs including Senior Blessing, Leadership Summit, the Dean’s Distinguished Speaker Series, the Emerging Leaders Conference series and ENTRUST. Lytle received a national Templeton Foundation award for his work in these programs.

Research

Lytle has authored a number of articles and book chapters in his field, including works published in the Journal of Retailing, Journal of Services Marketing, Journal of HealthCare Marketing, International Journal of Hospitality Management, Journal of European Marketing and the Eastern European Management Journal. His dissertation research is among the most cited in its field. Additionally, his work is published and served as the basis for service training and development in the Audi of America Academy. His book entitled, “Abandon the Ordinary: Building a Distinctive Leadership Brand in Business, Family, and Church” was released by ACU/Leafwood Press October 2010 and is in its second printing. Currently, he is working on research related to next generation leadership issues. He also continues to conduct research on service quality and leadership in retail organizations.

Professional Consulting Pursuits & Board Service

Before joining ACU, Rick worked professionally for Volkswagen of America, Inc., in Troy, Michigan and Tenneco and Amoco Oil Production Companies in Denver, Colorado. Additionally, he served as Finance Supervisor, Buick-Oldsmobile-Cadillac, EDS in Sterling Heights, Michigan. He has consulted widely, conducting research around his work in organizational strategy, service culture and customer satisfaction. Major clients include Audi of America, Bank of America, Caterpillar, Encompass Home Health, First Financial Bancshares, H.E.B., Lauren Engineers & Constructors, St. Vincent’s Hospital System (Indiana), Sparrow Hospital (Michigan), Unity Health Center (Oklahoma) and Volkswagen. Rick serves on the board of Focus on the Family and is Chair of the Strategic Planning Committee. He also serves on the boards of CEO Forum, Inc. and Hallal Ministries.

Personal

Of most importance in Lytle’s life are faith and family. He and his wife, Jeanne, are active members of the Southern Hills Church of Christ and often teach together. They have three beautiful daughters, Kelly, Hannah, and Michelle. Together, they enjoy teaching about family matters and leadership. They enjoy a variety of activities including Great Lakes boating, water/snow skiing, hiking, running and global travel.

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David “Mac” McQuiston

Founder

Mac McQuiston’s distinguished career spans more than 45 years at some of the most influential and recognizable ministries in America.

After graduating from Indiana Wesleyan University with a BA in religion, Mac spent two years with World Wide Pictures in association with the Billy Graham Organization. He then served as Senior Vice President at Chuck Swindoll’s Insight for Living.

In 1977, he joined Focus on the Family where he was one of the original board members and a signatory of Focus’ incorporation. During his 21-year tenure with the ministry, he held prominent leadership positions, including Vice President of Administration and Development.

While at Focus, Mac launched CEO Forum in 1995. In June 2005, he became the Forum’s President/CEO when it separated from Focus and transitioned to the Founder role in 2016. Today, the Forum serves almost 200 CEOs of major companies through mentoring and discipleship.

In 2011, he received an honorary Doctor of Divinity from his alma mater. Mac and his wife, Karen, have two daughters and five grandchildren and reside in La Quinta, California.

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Brent Garrison, Ph.D.

Vice President of Education

In his 32 years in Christian higher education, Dr. Garrison served as Vice President of External Studies at Moody Bible Institute in Chicago, Illinois, was appointed as president of ACCESS (Association of Christian Continuing Education Schools and Seminaries), and served 10 years as Dean of Students at LeTourneau University and Moody Bible Institute. During his involvement in this field he worked on the executive committee of ACSD (Association of Christians in Student Development) as editor of their professional publications and also served as the president of Arizona Christian University.

Dr. Garrison has a doctorate in educational administration, masters in educational administration, undergraduate degree in history, and extensive study in Bible/Theology. Garrison has had vast teaching experiences including teaching high school sciences, LeTourneau University (Teacher-of-the-year Award), Moody Bible Institute’s External Studies Division and Briercrest University. Also, he taught overseas as a visiting scholar at Siping Normal University in China, an English Language Institute of China and lectured at Asian Theological Seminary in Manila, Philippines.

He co-authored a book on spiritual disciplines with Dr. Don Whitney, contributor to The Inspired Leader: 101 Biblical Reflections for Becoming a Person of Influence, as well as numerous articles on faith and worldview. Family Life Radio aired a daily radio program by Dr. Garrison on Church History, On This Day. He recently authored a book about biblical leadership, Leadership by the Book: Lessons from every Book of the Bible (February 2016), Elevate Publishers.

Dr. Garrison has been married to Margaret for 42 years and together they have four grown children and five grand kids. Margaret serves as the director of the Missions Program and Women’s Ministries at their church and has a graduate degree in library science. They enjoy travel--especially visiting missionaries in the field (having visited 40 countries). Brent is a voracious reader, enjoys motorcycle trips (and anything with wheels), golfing and drinking strong coffee.

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Stephen Quinn

Chief Marketing Officer

Stephen is an active board member of TruGreen, The CEO Forum, the Board of Trustees of The Compassionate Friends and The National Advisory Board of the Salvation Army. He was Chair of the ANA’s Alliance For Family Entertainment (AFE) and its #SeeHer initiative for three years ending in December 2018. He was EVP and Chief Marketing Officer of Walmart for the ten years ending January 2016. Prior to that he was CMO of Frito-Lay and in 13 years with PepsiCo, he held several roles including innovation, brand management, advertising, market research and customer marketing. Quinn held marketing, sales and finance positions at Quaker Oats, Johnson & Johnson and Procter & Gamble. He is in The Marketing Hall Of Fame, and is former Chairman of Association of National Advertisers.

He received an MBA from the Ivey School of Business at University of Western Ontario and a BA in Economics from Queens University in Canada.

Stephen and his wife Linda live in Dallas, have been married for 38 years and have three children and four grandchildren.

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Jim Bechtold, Ph.D.

Chief Innovation & Impact Officer

Jim currently serves as Chief Innovation and Impact Officer of the CEO Forum. In this role, he will be responsible for leading strategic initiatives through concept, qualification, and execution. These initiatives will drive member discipleship, growth, satisfaction, as well as funding and resource breakthroughs.

Jim just finished his role as co-Leader of the ANA’s #SeeHer movement (https://www SeeHer.com). He led strategy for the movement and was the co-designer of the Gender Equality Measure (GEM™) tools developed to improve advertising and media ROI via the elimination of gender bias against women and girls. GEM received the research industry’s highest global recognition in ‘17 (ESOMAR Gold Medal). #SeeHer was launched at the White House in ’16 and membership includes the world’s top marketing companies (70+). The U.N. is a strong supporter and partner of #SeeHer.

Jim has been a leader in the family entertainment industry for 10+ years. He co-founded Flashlight Entertainment to support Walmart and P&G’s family programming initiatives (which was initiated by the CEO Forum). He co-produced many top movies including: The Watsons Go to Birmingham, Return to Nims Island, and Dear Dumb Diary. Jim was co-leader on multiple new ventures focusing on internet/OTT entertainment, TV series and music concert(s).

Jim held executive positions at P&G (employee for 20+ years) where he was VP/GM of multiple organizations (responsible for North America Marketing, Strategy, and Planning –including Media and Research responsibilities) and P&L business units (Baby, Family and Senior Care in Asia). P&G sponsored Jim’s PhD in Organizational Leadership (which also contained an in-depth focus on women and minorities).

Jim is co-Founder of Crossroads Church (Cincinnati, Ohio; https://www.crossroads.net), one of the fastest growing and largest churches in the world (weekly attendance exceeding 35,000+). He was co-Leader of the nationally acclaimed STRIVE K-12 Educational Reform initiative (via the Knowledgeworks Foundation). These initiatives have raised over $500 million dollars.

Jim’s PhD is supported by degrees in Business and Decision Science. He lives in Cincinnati with his wife (Vivienne Bechtold – an internationally recognized P&G marketer; Co-founder of Crossroads) and three adult children (all in college).

Jim’s life Bible verse is: I can do all things through Christ who strengthen me – Phil 4:13

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Will Herring

Vice President of CEO Relations

Will has an especially unique background in engineering and business, marketplace ministry, church ministry, theological education, marital counseling and spiritual leadership development. He is a gifted business person, theologian and counselor/advisor for God.

Will holds an earned Bachelor’s degree in Industrial Distribution from Texas A&M University and an earned Master of Divinity degree from Abilene Christian University.

For the past decade, Will served in important positions at the intersection of faith and business. Most recently, Will served as Pastor – Gateway Business Leaders, Gateway Church, Southlake, Texas – a church with a 36,000 person average weekly attendance. There he was responsible for developing personal relationships with business leaders to mentor, disciple and pastor them in areas of business, personal/family life and their walk with God. Prior to joining Gateway, Will served as Director of Client Expansion, Marketplace Chaplains, Dallas, Texas where he lead strategic marketing efforts, prospecting and sales initiatives developing accounts in West Coast States, Texas, Oklahoma, Colorado, New Mexico, Arkansas and Louisiana.

Over the past 8 years Will facilitated retreats for business owners and C-Level executives on the topic of Spiritual Leadership. The retreat offers a road map and practical guidance on ways to seek God and to lead from a transformed and emotionally healthy soul. In addition to these positions of influence, Will served as a Single Adult Minister for the Prestoncrest Church of Christ, Dallas, Texas where he launched and grew an expanding and vibrant singles ministry.

Will and his wife, Jennifer, have been married since 1996 and have 2 children – Kaden (14) and Landry (11). They reside in Aledo, Texas (just outside Ft. Worth).

Will enjoys bass fishing, college football, BBQ, reading and spending quality time with family.

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Dale Micetic

Director of CEO Relations

Dale is a seasoned business executive and Christian leader who has served in a number of capacities in the Christian community. Dale has served as an elder in his church and has regularly discipled business men and women throughout his career. He earned a Bachelor of Science (BS) degree in biology from Arizona State University and a Master of Arts (MABL) degree in biblical leadership from Western Seminary.

Prior to retiring from industry, Dale was recognized as a leader in the commercial landscape and property services industry, founding Terrain Systems, Inc., Landscape Care, LLC and Southwest Tree Growers, LLC in Phoenix, Arizona. His firms employed over 400 full time employees in landscape construction, landscape maintenance and the tree nursery business. Dale’s leadership was recognized by Ernst and Young, named a finalist in their Entrepreneur of the Year program earlier in his career. His companies were acquired by Sanitors, Inc., and a private equity firm in 2002.

He continued to serve Sanitors as Senior Vice President and President of Grounds Control, Inc. during his tenure, providing leadership during a time of tremendous organic and acquisition growth. Sanitors/Grounds Control was acquired by ISS A/S in May 2007. ISS A/S, the Denmark based facility services company operates in 52 countries globally. In addition to continuing as President of the Grounds Control division (ISS Grounds Control), Dale was part of the Operational Management Board (OMB) responsible for developing North American operations.

He has valued being involved in community organizations, serving as a director for numerous civic organizations, including the Boys and Girls Clubs of Metropolitan Phoenix, The Salvation Army, Young Life and OC International. 

Dale and his wife, Sue, have been married since 1974 and have 4 grown children living in Arizona, New York and Vermont.

He enjoys the outdoors and is an avid hiker, sailor and recreational pilot.

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Jeanne B. Lytle

Director of Women's Ministry

Jeanne B. Lytle currently serves as the Director of Women’s Ministry at CEO Forum. She grew up in Redford Township, Michigan, and attended Michigan State University earning a degree in English and Journalism. Her desire to be a college professor and her love of learning resulted in lifelong educational pursuits. She and Rick married after graduation and moved to Oklahoma State University to attend graduate school. They then moved to Colorado where Jeanne wrote for various companies: she wrote business curriculum at The College for Financial Planning and Air Force Training Materials for Martin Marietta, now known as Lockheed Martin. Rick and Jeanne moved to Arizona State University where Rick completed a Ph.D. in Business and Jeanne completed a master’s degree in Education. During this time, she also wrote various communication materials for TRW, Inc.

Jeanne went on to complete a second master’s degree in Gifted and Talented Education from Hardin Simmons University while raising her three girls. She served as adjunct instructor in English at Abilene Christian University. She co-authored a book with Dr. William Dukes and has assisted in various memoirs.

She enjoys teaching young married couples at Southern Hills Church of Christ and college students at Leadership Summit in Colorado. Most of her past 25 years have been spent as a mom, loving and nurturing her children: Kelly, Hannah and Michelle. 

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Dawn Frager

Director of Financial Operations

Dawn Frager has been handling the finances and accounting for CEO Forum since its inception back in 2005.

She graduated from the University of Colorado with a Bachelor of Science in Business Administration, majoring in Accounting and is a Certified Public Accountant (CPA).

Currently she lives in Colorado Springs with her husband Scott and their two teenage daughters. She loves spending time with her family, hiking, skiing and reading.

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Vicki Vandertang

Director of Operations

Vicki Vandertang has been with CEO Forum since 2014. She is the Executive Assistant to President and CEO, Rick Lytle. She also performs the execution and planning of all CEO Forum National Events as well as all the day to day office operations.

She holds an MBA from Colorado Tech and currently resides in Southern California with her husband Gary. They have three grown children and she most enjoys traveling with her family.

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Kyndal Singleton

Manager of Education and Region Programs

Kyndal Singleton is Manager of Education and Region Programs. She has been with the CEO Forum since February 2019. She supports SLI Classes, the Education Committee, Regional Directors, and Discipleship.

Kyndal graduated in 2015 from Abilene Christian University with a Masters in Accounting. She served as a senior auditor at Ernst & Young in Tulsa, OK before joining CEO Forum.

She lives in the Dallas/Fort Worth area with her husband, Christopher and their dog, Parker. She enjoys spending time with friends and family, having deep conversations over a cup of coffee, road trips and traveling.

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